Vice President Content Publishing

Profile

Description

Position at Hill Knowlton Strategies

Vice President,

Content Publishing

Background to the r

ole:

Hill Knowlton Strategies is an international public relations company with over 85 offices around the world.

At H K o

ur belief is that

the

agency is

a canvas

for

everyone

to write

their

own story.

This job description is written at a moment in time

; w

hatever role you take at H K

we expect you to evolve that

role; it

should be d

ifferent tomorrow than

it is today

and set new standards in the industry.

Our business combines 10

vertical

s

focused on

deep industry knowledge with a

number of

specialist

areas

t

hat work horizontally across those

sectors

Our specialist areas work together in

seven

Innovation Creative Hubs

around the world.

We would like to appoint a

Vice President,

Content Publishing

Strategy

to lead our work on key consumer brands across social media, trends and culture, and integrated communications strategies.

VP,

Content Publishing

Strategy

We’re looking for someone who is

curious, creative, and open-minded.

Someone to join the team and take a leading role in developing campaigns for some of our biggest consumer brands.

You’ll have ambitious ideas, champion data- and insight-driven

work

, and spark creativity in the team.

Working across paid, earned, shared, and owned channels, we’re looking for someone to push the scope of our thinking and help us engage audiences in new and innovative ways.

You’ll understand that content is more than just a social post

and be an expert in which brands are doing what, where, and how. We’re not looking for somebody with

all of

the answers for all of our clients, but with the knowledge and experience to creatively problem solve in an agile environment.

You’ll

have

a

n understanding of

multicultural media, communities

and trends

and a passion to translate opportunities in culture

into compelling

campaign ideas

You’ll be

I

mmersed in emerging trends

to

develop creative and compelling ideas that help keep

clients

on the cutting edge of public conversation

Passionate about your work and curious to learn even more

Someone who consumes content from a wide breadth of brands

Opinionated on what works and what doesn’t

A leader with empathy

Strategic

Data-driven

Experience

7-10

years’ experience in

integrated marketing and communications strategies

Strong

consumer

brand

background

Proven trusted client adviser: an active listener who builds strong partnerships and confidently offers counsel

Strategic thinker: understands our clients’ business and communications challenges and develops smart, insight-driven strategies

Creative spark: brings a fresh perspective to our clients and develops ideas that challenge conventions

People-centric: committed to the development of team members through active coaching and mentoring

Progressive mind-set: interested in evolving communications and the role of PR within the

marketing mix; brave enough to try new approaches and adopt new technologies and willing to take calculated risks to do better and more meaningful work

Adaptable by nature

with the ability to thrive under pressure and manage a variety of client contacts and priorities

Energy and passion to contribute to and help foster a fun, collaborative and thriving office culture

Responsibilities:

Proactively identify and execute ground-up, campaigns that increase brand awareness through earned media, owned

channels

and influencer

Serve as a trend and culture expert to drive cultural relevance for brand

s

and foster authentic brand love

Identify new ways to

story tell

in the digital space, whether that’s through influencers, social

channels

or emerging platforms

Strategically evaluate communications opportunities, understanding risks and benefits to the brand

Act as a client-facing

leader

, developing and executing content strategy campaigns with an emphasis on social

Work well within collaborative, integrated teams; displaying a proven ability to manage junior staff, manage and adhere to timelines and budgets, anticipate issues and work towards solutions for complex problems

What the role can offer you:

The ability to work for an iconic, established agency with a ‘start up’ mentality and approach to business

The opportunity to make an impact by executing campaigns

on behalf of influential clients

Competitive benefits package—including healthy vacation allotment, 401(k) matching, medical/dental/vision support, fitness reimbursement

and more

A career working with and bold, creative teams and client brands

Strong leadership with a focus on entrepreneurial thinking,

training

and mentoring to help you grow, expand your skills to become your professional best

En

d

Confidential // © Hill Knowlton

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